Sitemap - 2023 - Product Teardowns
Slack ‘Save for Later’ & ‘Huddles’: How to build features for what your users are already doing
#SpotifyWrapped unwrapped: Insights (& Oversights) from Spotify’s viral strategy 🎁
Opower: The power of social proof strategies (lessons from the seminal study) 🔌
Facebook Marketplace: How to boost user engagement even without Black Friday deals 🛒
Copilot: We can do hard things 💵
United MileagePlus: What all products can learn from how airlines use the psychology of loyalty 🛫
Fitbit Google migration flow: The economics (vs. behavioral economics) of product design 🚶♀️
Zoom AI Companion: Product-led growth + psychology = ‘yes, and’? 👩💻
Bard: Why user trust is still the biggest problem in AI (& how to solve it) 🤖
Defaults, discoverability, & design clarity: How does the Substack app stack up?
Nuuly: How to increase user choice without decreasing conversions
Credit Karma: Personalization pitfalls, trust killers, and when to ditch brand guidelines
Mailchimp: How not to do customer discovery 🙈
The $27 goal effect and how Instacart hooks us into buying the same thing every time
Interior design apps: Interior AI vs. Archi AI vs. Homedesigns AI
Can You Taste the Garlic? Blindfolded Experiment
FaceApp: AI vs. makeup vs. reality
Your retention, please: Why you’ll never finish that Udemy course (Udemy teardown, part 2)
Udemy: Massively missed onboarding opportunity?
LiveHealth: The number one problem in healthcare
The one thing Blinkist nails in its sign-up flow
The science of how Tribute gets you to pay (& pay tribute)
3 ways Partiful is beating Eventbrite at event marketing
How Calm uses premium to motivate you to meditate
How BeReal uses behavioral economics principles to get you to post
How ClassPass gets you to rejoin (or not): Exit survey teardown
How Loom aces user onboarding & upgrade flows
How Beautiful AI creates slides with zero work
Peloton: Product teardown, part 3 of 3
Peloton: Product teardown, part 2 of 3