Sitemap - 2023 - Product Teardowns
Slack ‘Save for Later’ & ‘Huddles’: How to build features for what your users are already doing
#SpotifyWrapped unwrapped: Insights (& Oversights) from Spotify’s viral strategy 🎁
Opower: The Power of Social Proof Strategies (Lessons from the Seminal Study) 🔌
Facebook Marketplace: How to Boost User Engagement Even Without Black Friday Deals 🛒
Copilot: We can do hard things 💵
United MileagePlus: What All Products Can Learn From How Airlines Use the Psychology of Loyalty 🛫
Fitbit Google Migration Flow: The Economics (vs. Behavioral Economics) of Product Design 🚶♀️
Zoom AI Companion: Product-Led Growth + Psychology = ‘Yes, And’? 👩💻
Bard: Why User Trust is Still the Biggest Problem in AI (& How to Solve It) 🤖
Defaults, Discoverability, & Design Clarity: How Does the Substack App Stack Up? 📱
Credit Karma: Personalization pitfalls, trust killers, and when to ditch brand guidelines 💳
Mailchimp: How Not to Do Customer Discovery 🙈📝
The $27 Goal Effect And How Instacart Hooks Us Into Buying the Same Thing Every Time 🛒
Interior Design Apps: Interior AI vs. Archi AI vs. Homedesigns AI 🛋️
Can You Taste the Garlic? Blindfolded Experiment
AI vs. Makeup vs. Reality: Which Face Wins? (FaceApp Teardown)
Your Retention, Please: Why You’ll Never Finish That Udemy Course (Udemy Teardown, Part 2)
Massively Missed Onboarding Opportunity? Udemy Teardown
The Number One Problem in Healthcare: LiveHealth Product Teardown
The One Thing Blinkist Nails In Its Sign-Up Flow: Product Teardown
The Science of How Tribute Gets You to Pay (& Pay Tribute): Product Teardown
3 Ways Partiful is Beating Eventbrite at Event Marketing
How Calm Uses Premium to Motivate You to Meditate: Product Teardown
How BeReal Uses Behavioral Economics Principles to Get You to Post
How ClassPass Gets You to Rejoin (or Not): Exit Survey Teardown
How Loom Aces User Onboarding & Upgrade Flows: Product Teardown
How Beautiful AI Creates Slides With Zero Work: Product Teardown
Peloton: Product Teardown, Part 3 of 3
Peloton: Product Teardown, Part 2 of 3
Peloton: Product Teardown, Part 1 of 3
How Qualtrics Uses Onboarding to Set Mental Models: Product Teardown